Korea isn’t just about K-Pop and K-Dramas. There’s so much more to this country! If you’re planning a trip to Korea and wondering what kind of things to buy in Korea 2025, we’ve got you covered! Whether you’re a high skincare enthusiast or a foodie, Korea has something for everyone! In this guide, we’ll uncover the best things to buy in Korea in 2025.
TAMBURINS

South Korea is one of the best choices if you want beauty products. TAMBURINS is another of Korea’s trendiest luxury beauty brands. It’s known best for its hand creams, perfumes, and skincare products often used by influencers and celebrities. If you’re going to visit Korea this year, TAMBURINS is a must-buy for anyone looking for pretty scents with a modern touch.
Musinsa Standard

Musinsa is Korea’s largest online boutique store, and its offline brand, Musinsa Standard, has gained a strong following. Musinsa Standard is Musinsa’s private brand, offering modern, basic, and casual styles with a trendy touch. It is well known for its “boyfriend material” looks, making it a go-to brand for stylish yet effortless fashion. If you’re looking for basic essential outfits, be sure to check out Musinsa Standard.
Emis Ball Cap

Another trendy South Korean brand that has taken Korea’s style scene by storm is Emis. Its trendy Ball Cap is a go-to accessory, especially for K-Pop idols and content creators. So, if you’re visiting Korea and want to fit in with others, you have to have an Emis Ball Cap. Why is it so popular? With its minimalist yet stylish design, the cap features pretty embroidery with the EMIS logo, making it a chic and effortless choice for any choice. You can wear it casually for an errand run or even for a sporty look. Plus, EMIS is an ever-growing Korean brand loved for its gender-neutral products and cozy aesthetic.
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Mardi Mercredi

Mardi Mercredi is currently one of the most trendy Korean brands, and it has expanded fashion in Korea. It was inspired by the French chic style and created stylish pieces that helped it gain a massive following in just five years. If you’re shopping in Korea and want to blend in, this is the one brand you don’t want to miss. You can go for its signature Daisy design and Flowermardi logo, which makes it trendy and recognizable. The good thing about this brand is that its clothes are very breathable and comfortable, making it ideal for every event.
Fwee

Fwee is another South Korean brand that quickly gained recognition for its innovative products and strong social media marketing. This brand is known to develop quality makeup and skincare products, keeping up with the latest brands. With a huge Instagram and TikTok presence, FWEE features influencers and creative content creators that attract young consumers. Unlike other luxury brands, FWEE keeps a friendly, approachable vibe. One of the most popular cosmetics you can buy at Fwee is their Blurry Pudding Pot, a lip cheek mousse with a satisfying texture and pigmentation.
Dasique

South Korea is known for its high-quality skincare products and makeup. Another popular cosmetics brand in Korea is Dasique, it helps create natural, everyday makeup looks with a strong focus on color palettes inspired by flowers. It allows customers to express their unique identity through a diverse range of shades based on the palettes they choose. The shades and textures of the products make its products stand out. Its Souffle Color pot is one of the best-selling lip palettes. With 15 ranges in its shade, you can experiment and find out which palette suits you the most. If you’re visiting Korea, you must buy a Dasique product.
Daiso

Daiso has recently become a popular choice in Korea for budget-friendly skincare, makeup, cute stationery, and essentials. Whether you’re choosing gifts for your friends or need essentials you forgot to bring on your trip, Daiso is the perfect place to find them. With a vast selection of products at affordable prices, it’s an ideal spot to pick up practical and adorable items without breaking the bank.
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Olive Young

When it comes to one of the leading health and beauty brands in Korea, Olive Young has to be on the list. This brand carries a diverse selection of products from well-established brands as well as small Korean brands. If you’re a skincare enthusiast, you must give Olive Young a try. From health to the best skincare fixes, you’ll find everything here. With a large number of physical stores in Korea, it has become really easy to spot Olive Young anywhere, especially in populated areas.
Foods and Snacks

Korea is a paradise for foodies and snack lovers, whether it’s Lotte’s Pepero (Korea’s version of Pocky) or instant ramen. Korean snacks and foods are undoubtedly unique and tasty, making them perfect souvenirs for visitors. When it comes to ingredients, Korea has highly popular quality ingredients that create snacks like honey butter almonds or spicy tteokbokki chips. Whenever you visit Korea in 2025, you must try tteokbokki chips, honey butter almonds, and instant ramen.
Conclusion
And there we have it; these were the must-have products from Korea in 2025. From top-notch beauty products to high-end fashion products, Korea has it all. So, the next time you visit Korea, make sure to explore and buy the things you love with our recommendations!
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