Visiting pop-up stores is the perfect way to spend your time in Korea. Only available for limited times, these pop-ups offer one-of-a-kind experiences that allow you to dive into Korean trends and pop culture. What’s more, you have the chance to score exclusive goods, whether it’s for gifts or souvenirs for yourself. From cafes to collab merch shops, there are plenty of exciting events to explore in the coming month. Read on to find out the best upcoming pop-ups to visit in Korea:
Tamagotchi Cafe

- Date: ~ 13th July
- Hours: 11:00 ~ 21:00
- Locations:
– Seoul: 395-157 Seogyo-dong, Mapo-gu, Universe Store Hongdae
– Busan: 13th floor, Samjeong Tower, 672 Jungang-daero, Busanjin-gu
Who doesn’t love Tamagotchi? With their adorable designs, interactive features, and nostalgic charm, they’re popular amongst longtime fans and new ones alike. If this includes you then this Tamagotchi Cafe is a must-stop. With locations in Busan and Seoul, the cafe has everything from limited edition goods to desserts, photobooths, and lucky draws! Whether you’re collecting merch or meeting up with friends, this Tamagotchi pop-up is the perfect place to be.
One Piece Store

- Date: July 24 ~ 30
- Hours: 10:30 ~ 20:00
- Location: The Hyundai Seoul
One Piece fans, it’s time to get moving because a pop-up event is coming this July! Last year, the pop-up included an exhibition filled with scenes from the anime and a collab cafe with a variety of One Piece-themed dishes. A merch store also sold exclusive goods onsite, such as stuffed toys, photocards, and posters. The same One Piece pop-up is finally back for fans to enjoy – but it only runs for a limited time in Seoul this summer, so don’t miss your chance to snag these limited edition items!
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Jeju Air x Sanrio

- Date: ~ July 31st
- Hours: 6:00 ~ 22:00
- Location: AK Plaza Incheon Airport
Taking off or landing at Incheon International Airport? Then make sure to drop by the Jeju Air x Sanrio pop-up before you go! The store will be packed with adorable merch, from bags, keychains, miniatures, stuffed toys, and stationery. It’s the perfect place to get last-minute gifts, or cute souvenirs to remember your trip! So if you’re a fan of Sanrio and passing through the airport, be sure to check out this collab pop-up!
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Kumdori’s Ramen Store

- Date: ~ July 26th
- Hours: 11:00 ~ 21:00
- Location: Artsite Soje (17 Cheolgap 3-gil, Dong-gu, Daejeon)
Meet Kumdori, Daejeon’s adorable mascot from space, at this new pop-up exhibition! In the first section, visitors can explore Kumdori’s story and take photos with the aesthetic media art displays. Next is the goods zone, where you can snag exclusive Kumdori merch. This includes clothes, plushies, accessories, and of course, the star of the pop-up, Kumdori Ramen! This pop-up is an all-in-one wrapped in cute packaging, so make sure to drop by!
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Blue Bottle Coffee

- Hours: 10:30 ~ 22:00
- Location: Lotte Mall Suwon 3rd floor, 134 Sehwa-ro, Gwonseon-gu, Suwon-si, Gyeonggi-do
Coffee lovers have got to visit this Blue Bottle Coffee pop-up! With stores throughout the US and Asia, Blue Bottle is a brand known for their sustainably-sourced, high-quality coffee. With a minimalistic aesthetic, this store is the perfect spot to recharge with some caffeine and soak in the vibes. If you love to drink coffee and happen to be in the area, be sure to swing by before the pop-up closes!
Conclusion
This wraps up the best pop-ups to visit in Korea during July. With exhibitions, cafes, and merch stores, this upcoming month certainly has an exciting lineup. Whether you want to grab limited edition goods, refreshments, or cute photos, these pop-ups are worth exploring. If any caught your eye, make sure to add them to your itinerary and enjoy everything July has to offer!
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