K-Beauty has been leading the global skincare industry in recent years with its innovative products and gentle formulas, all aimed at achieving healthy, radiant skin. One standout brand is “Beauty of Joseon”, which blends traditional Korean herbal remedies with modern skincare science. In today’s post, we’ll be taking a look at the brand, its best-selling products, and more — so, if you’re ready, let’s dive in!
The History of Beauty of Joseon
Inspired by the elegant beauty traditions of Korea’s Joseon Dynasty (14th and 19th centuries), “Beauty of Joseon” focuses on clear, glowing skin. Unlike many brands focused on cutting-edge tech, they embrace traditional Korean “Hanbang” (herbal medicine) ingredients like Ginseng Root, Rehmannia, Licorice Root, and Lotus, which are plant extracts that have properties to help fight free radicals and inflammation. By combining modern skincare technology with these ancient remedies, “Beauty of Joseon” has managed to merge historical wisdom with today’s beauty needs to create one of the most talked-about and innovative beauty brands in the world.
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The brand’s global rise, powered by social media and reasonably priced products, has led to many viral hits. For instance, during Amazon’s Black Friday in 2022, their “Clear Rice Sunscreen” ranked first in the sunscreen category, as well as their “Ginseng Eye Cream” performing exceptionally well. “Glow Serum” also went viral on TikTok with many people reporting noticeable improvements in their skin’s texture and glow after just weeks of using the serum. Affordable and effective, “Beauty of Joseon” has built a loyal customer base that values quality and tradition.
Must-Try Products
From their iconic Matte Sun Stick to the nourishing Dynasty Cream “Beauty of Joseon” masterfully blends these timeless Korean beauty practices with modern skincare, making it a true K-beauty favorite!
Green Plum Collection
Green Plum Refreshing Toner/Green Plum Refreshing Cleanser: Rich in antioxidants like vitamins C and E, green plums’ hydrates, while their alpha hydroxy acids (AHAs) act as gentle exfoliation for smoother, brighter skin. Green plum also supports collagen production, helps prevent acne, soothes irritated skin, and even protects you against sun damage.
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Red Bean Collection
Red bean products: The Red Bean Refreshing Pore Mask and the best-selling Red Bean Water Gel tackle acne, hyperpigmentation by promoting healthy cell growth, and control oil. Red bean is a powerful ingredient for cleansing and oil control, effectively removing dead skin cells and impurities while absorbing excess oil to prevent shine and clogged pores. Its antimicrobial properties also help to treat acne by calming your skin’s inflammation and getting rid of acne-causing bacteria.
Ginseng Collection
Ginseng collection: Anti-aging stars like the Ginseng Essence Water, Ginseng Cleansing Oil, Revive Serum Ginseng Snail Mucin, and the popular Ginseng Moist Sun Serum brighten, hydrate and boost collagen while reducing puffiness and inflammation. Additionally, ginseng protects against environmental damage, boosts your circulation, and helps regulate your skin’s oil production.
Conclusion
What is your favorite “Beauty of Joseon” product? Whether you’re a longtime skincare pro or just looking to add new products to your routine, with “Beauty of Joseon,” you’ll find a product that works for you and helps you achieve perfect radiant, healthy skin. If you want to order the best of “Beauty of Joseon”’s products and have them delivered quickly to your doorstep, consider using Delivered Korea’s ‘We Buy & Ship’ or ‘You Buy, We Ship’ services or the DKshop.
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